Anyone else find it baffling that the most ridiculous things go viral, yet simple requests for donations for life-saving research get ignored most of the time. I’m glad the ice bucket challenge is raising awareness but it seems just like a rich people running gag or this playful way of vying for attention. Whatever. I’m not mad at it. By any means necessary, right? It’s success is undeniable and I’m glad so much money is being raised to study this debilitating disease. There’s just something that’s a bit odd about it and I can’t quite put my finger on it.